Tuesday, February 15, 2011

bebe Store Analysis

Another class assignment is to analyze and create a window display for the store bebe, located in Pacific Center.




bebe


Demographics:

Age 20-35
Working woman (lots of suiting, professional attire), but still has an active social life.
Price range is higher, approx salary $70 000-$100 000 annual
Customer is trendy, current, fashionable

Price Range:

Dress: Approximately $150, Tank Top $50, Jeans $90, Blouse $90, Sweater $120, Dress Pant $115, Jumpsuit $150, Shoes $170, Bag $115

What They Carry:

Workout Line called bebe Sport
Suiting
Party Dresses
Celebrity Line by the Kardashians (Kardashian for bebe)
Casual wear such as jeans, tank tops, sweaters
Accessories such as bags, jewelry, shoes

Current Promotions:

Suiting separates 40% Off, Activewear 30% Off

Current Window Display:

3 mannequins in party dresses, color theme black, red, white, gray, props guitars. Rock star theme. Backdrop of red and black.


My window display is Valentines Day themed, I noticed the current window has a use of props, that is why one of my mannequins is holding a rose. I also added in accessories from the bebe line, and showed off their shoes and a clutch as well.



Fads, Fashions, Classics

For a class assignment, I had to go out to the streets of Vancouver and take a photo of someones outfit that I felt represented a fad, a fashion and a classic. I felt awkward asking people to take photos of them, so I opted for the more creepy, don't know I'm doing it, 007 picture taking.

Here's what I found:


I felt this gentleman represented classic for the following reasons: Nothing in his outfit really matches, the shoes are brown, the blazer grey, the pants black, yet it someone works together. The demographic for this outfit is definitely a more senior man, probably between the ages of 50-70. I don't see anyone younger than that really wearing this. I think that this outfit has an Old English feel to it, you can picture this man sitting by his fireplace in England, smoking a pipe. Definitely a "classic" in more ways than one.




 I felt this girl represented a fashion because of her "lumberjack" plaid shirt. These shirts have been around for years and years, coming in and out of trend. They originally were very utilitarian, being worn by farmers and actual lumberjacks, then they trickled up into streetwear. They are now worn by men and women alike, usually very casually. I do however, feel that the bottom of this girls outfit is more of a trend, the leggings and boots don't have the same sustainability as the shirt.



I am listing this girl's entire outfit as a fad. The pants are acid washed jeans, and first became popular in the 80's. The boots are very trendy,  very current, very now. They don't seem like they will stay in trend for a very long time though. As for her sweater, these animals prints and fair isle type sweaters never stay in for very long, you see them come and go throughout clothing store almost every other season.

Friday, February 11, 2011

David LaChapelle

Surreal
Strong
Sexual
Shocking
Ironic

All words to describe one of my favorite photograhers, David LaChapelle.

He has worked for Vogue, GQ, Rolling Stone, and many other publications, in addition to directing music videos and commercials. His website shows the extensive range of his work.


I love his images, the colors, the composition, the subjects and the poses. Everything about them.

Enjoy!



                                                                 Kanye West (rapper)



                                 Alexander McQueen (designer), and Isabella Blow (stylist)



                                                            Ben Affleck (actor)



                                                              Benicio Del Torro (actor)



                                                            Daniel Day Lewis (actor)










                                                            Angelina Jolie (actor)



                                                          David Beckham (athlete)




                                                            Drew Barrymore (actor)



                                                              Elton John (musician)



                                                            Gael Garcia Bernal (actor)



                                                           Fleetwood Mac (musicians)



                                                      Gwen Stefani (musician, designer)



                                                             John Mayer (musician)



                                                              Julianne Moore (actor)



                                                              Keith Richards (musician)




                                                      Kanye West & Lady Gaga (musicians)


 
                                                                Leonardo DiCaprio



                                                                    Liv Tyler (actor)



                                                        Pamela Anderson (model, actor)



                                                           Sarah Jessica Parker (actor)



                                                                Emile Hirsch (actor)


Monday, February 7, 2011

Genius of a Generation: Alexander McQueen

This blog will be anything regarding fashion that I find interesting, inspiring, beautiful, etc.

To start it off. An assignment I had to do for school, a profile on Alexander McQueen, one of my favorite designers.

Who he was:


Name: (Lee) Alexander McQueen
DoB/DoD: 17 March 1969 – 11 February 2010
Nationality: British
Education: Central Saint Martins College of Art and Design
Influence: Stylist Isabella Blow, who purchased his entire graduation collection, and suggested he use his middle name Alexander rather than Lee
Brand Names: Givenchy, Alexander McQueen
Signature Images/designs: Skulls, “Bumsters”




What he did:

Completely changed the way a fashion show is presented. Fashion shows became another form of performance art. He incorporated choreography, art, video, lights and many other exciting aspects of performance art into his shows. His shows were energetic, and his audiences left his shows full of emotion (alexandermcqueen.com).

Examples of his most creative shows: having a double amputee model Aimee Mullins walk down the runway on wooden carved legs, having a model in a white dress spray painted by robots (Milligan, 2010), having his models play human sized chess on the runway, and having a hologram of Kate Moss appear at the beginning of a show (Knox, 2010).

Aimee Mullins with her wooden legs:


Kate Moss Hologram


McQueen’s designs were like no other. His clothing was by no means ‘ready to wear’, but rather a display of his uninhibited imagination and creativity. Some of his designs were very sexual, using elements of S&M such as chainmail, bondage and corsets (Knox, 2010).

His clothing also reflected history and culture, such as his Fall/Winter 2003 collection, which was reminiscent of Samurai armour, or his Spring/Summer 2007 which had a look inspired by a Victorian Bride, or his Fall/Winter 2008 collection that portrayed his vision of the British Empire (Knox, 2010).

Fall/Winter 2003

Fall/Winter 2008

Celebrities such as Sarah Jessica Parker, Camilla Belle, Gwyneth Paltrow and Bjork were known to be fans of McQueen’s art.

Sarah Jessica Parker in McQueen; a butterfly printed dress at the 2010 CFDA Fashion Awards



Camilla Belle in McQueen; a dress that was named in the 100 Best Dresses of the Decade by instyle.com




Gwyneth Paltrow in McQueen at the 2002 Academy Awards; a dress that caused a stir in the media


 

Pop superstar Lady Gaga brought his “Armadillo hoof” shoes to public attention by wearing the 12 inch stilettos in her music video for her hit song “Bad Romance.” The shoes were said to have “stolen the show” in his Spring/Summer 2010 collection, and many model were afraid to walk the runway in these shoes in fear of breaking their legs (Knox, 2010). This same collection which was futuristic and alien inspired was said to be his best by the fashion press (vogue.co.uk).





Lady Gaga Bad Romance 

Spring/Summer 2010 Looks:




One of the most well known fashion trends to come from McQueen’s influence was his use of the “bumster” pants. The pants were so low that they showed the crack of the models bum, and quickly blew up into one of the most controversial trends of streetwear in the 1990s right into the 2000’s (Knox, 2010).



McQueen was often inspired by animals and based many of his designs on them.





Alexander McQueen’s creativity and imagination on the runway has yet to be matched by any other designer in the fashion industry. His clothing was works of art, and that was why he became one of the most well respected fashion designers in the world (alexandermcqueen.com). He was not the first designer to have extravagant looks on the runway, but he brought the art to a whole new level, revolutionizing the way the public looked at fashion.


Sources:
Websites:
Milligan, Lauren. (April 12th 2010). Vogue.com.
Official Alexander McQueen
Taken from Alexander McQueen’s official website
Books:
Knox, Kristin. (2010). Alexander McQueen: Genius of a Generation. London: A&C Black Publishers Limited.


Some images for you to enjoy: